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BAFF intern helps tap into the yoga market

Lithuanian intern, Greta Lenartaviciute, spent her internship in San Francisco at WeTravel. Greta’s background is in Business and Marketing, with a focus on the Airline and Tourism industries, so WeTravel was anxious to harness her talents. The company assigned Greta to market one of their niche products: yoga retreats. Greta’s role was to establish a curated directory of Yoga Retreat Centers around the world and effectively do business development for WeTravel in that new space. She was responsible for building the framework on how to contact Yoga Retreat Centers for partnerships, and for evaluating the practicality of each partnership. Greta proactively engaged in retrieving feedback from yoga teachers after their retreats, and proposed solutions to WeTravel for product perfection. Greta’s internship was supervised by CEO and Co-Founder Johannes Koeppel, who has an MBA from University of California, Berkeley with a specialization in online entrepreneurship, as well as a long experience in project management and forging partnerships in the non- and for-profit worlds. She also worked alongside Pia Flake, who has an MBA and is an experienced yoga teacher. Through this internship, Greta got hands-on experience in business development inside a startup company.

Throughout her time in San Francisco, Greta had the opportunity to network at the CMX Summit West 2016 – the largest gathering of community builders in the world, featuring leaders from organizations like NASA, Burning Man, the FBI, Apple, Airbnb, and Facebook. She also attended entrepreneurial events organized by Nasdaq Entrepreneurial Center. In addition, she volunteered her time in local projects for animals rights, human health, and environmental sustainability.

The person who most influenced Greta during her stay here in the US was a complete stranger! “Sophie Taylor, I accidentally met her in the city. She became my good friend and helped me get involved in social life in the US by inviting me to trips and different events.”

Her advice to other Fellows: “Take as much time as needed to find a right place and the right people to live with.”